Stakeholders in British Airways It is possible to classify stakeholders in British Airways as either Send Assignment task file through Whatsapp. 2021-03-04T18:35:09 The closest theory that could be applied to the British Airways stakeholder financial performance could be Dr Edward Freemans stakeholder theory which suggests that all the above stakeholders needed to be satisfied otherwise it could affect the short and long term financial performance of the company and that could be avoided by dividing the stakeholders into four different categories, for instance, shareholders and suppliers which has higher power and higher interest needed to be the top priority as they are first the main source of where the business starts as an example, British Airways started their business by first getting investments from shareholders, then the second step was to order aircrafts from suppliers such as Boeing and Airbus so they are the key and the other stakeholders follow. /Type /Metadata The latest news, announcements and events, updated daily. 4, pp. /N 96 Web. Nevertheless, there is an inverse relation in that stakeholder 's interests might persuade a firm's financial accounting law-making.. Stakeholders Objectives of British Airways Parsa Lohani, FHEA, MCIM (Chartered Marketer) Follow HNC Tutor at Capita Talent Partnerships Advertisement Advertisement Recommended An Understanding Of Financial Communications And Investor Relations MSL 12.2k views 42 slides 2020 ADF ESG Report Final 327 views 41 slides Various employees of British airways include maintenance, flight crews, customer service, pilots, engineers, etc. "British Airways CSR (Corporate Social Responsibility) Analysis." 458m. Passenger load factor << Find out how our engineering and aircraft maintenance teams can help you. Topics covered in this session are: Why is knowing your stakeholders important? 1, pp. As British Airways wrestles with the fallout of a massive data breach , a financial upstart has used the incident to promote the nimbleness of its own technology and . endobj BusinessEssay. (2022) 'British Airways CSR (Corporate Social Responsibility) Analysis'. Now customize the name of a clipboard to store your clips. The airline was launched in 1979 as Jersey European Airways following the merger of Intra Airways and Express . View Stakeholders in British Airways.docx from BUSINESS A 1403 at Technical University of Mombasa. The fourth most important financial performing stakeholders are the employees of British Airways which include the pilots, flight attendants, aircraft engineers, customer service, managers, aircraft cleaners, and their CEO, the total number of employees that worked for British Airways in the year 2016 was 42, 322 people which were from different 853-886. /Length 2045 2022. A first look at our newest launches and initiatives. We have built a unique structure that drives growth and innovation to maximise sustainable value creation. However, on some routes, the crew opts to hand. We've encountered a problem, please try again. However, the process has been delayed due to geo-political reasons. /Subtype /XML Learn faster and smarter from top experts, Download to take your learnings offline and on the go. Tap here to review the details. The next part of the paper is an understanding of the background of British Airways and its CSR activities. Whilst each of our airline operators possess their own distinctive proposition, character and story, IAG enables them to work together towards a common goal:to create value for customers and shareholders. Weve updated our privacy policy so that we are compliant with changing global privacy regulations and to provide you with insight into the limited ways in which we use your data. British Airways offer an effective return on investment to its shareholders to keep them satisfied with the organizational activities. To get a custom and plagiarism-free essay legal department to comply with all regulations of government authorities. The key stakeholder of British airways are Customers, Industries authorizes, workers, suppliers and shareholders. Activate your 30 day free trialto continue reading. Shareholders, employees, government authorities, competitors, media, local communities, customers and suppliers are few of the most important stakeholders of British Airways that directly or indirectly impacts the working and profitability of BA. Figure 1 presents the broad division of the CSR activities of British Airways. Also, BA depends on various online travel agents as various customers buy tickets for traveling directly on various online websites. Various stakeholders of British airways include customers, government authorities, employees, shareholders, etc. 3 0 obj You can quickly view the flight number, route, departure time, flight status, a countdown to the departure time and the weather at your destination. The company should take initiatives to reduce various security risks associated with various destinations. It. Management Theory of British Airways. https://business-essay.com/british-airways-companys-corporate-social-responsibility/. . At British Airways, we're on a journey to create a better, more sustainable future. British Airways should implement various customized strategies to increase the satisfaction of customers and to retain the existing customers in the company. Find out more The BIO Agency The. The institutions must share responsibility towards the society where they operate. This increases the level of satisfaction . The funds will be used to reduce debt and help IAG withstand a prolonged downturn in travel, chalking up a first success for new CEO Luis Gallego who took over from . essay writers. Passenger load factor With the spread of the tourism industry, it has been important to look into the social activity the companies do to ease their negative impact on society. /Type /ObjStm 2, pp. Along with this, British airways also provides details regarding the financial position of the company to its shareholders (Parsa Lohani, 2019). 1 GPL Ghostscript 9.06 A financial management expert with a relative degree from the University of Melbourne, he is an expert in conceptualising and drafting assignments of management students. uuid:1eec08a0-50f4-4265-bd82-a2fe025dfb61 Samplius.com is owned and operated by RATATATA LTD 48 Vitosha Boulevard, ground floor, 1000, We are glad that you like it, but you cannot copy from our website. Find out how you can work with British Airways. Were proud to be part of the International Airlines Group. See all the latest information and updates from IAG, -98.4% to British Airways and stakeholders Significant investment in technology will be required. (2022, November 5). Web. Objectives of British Airways and Stakeholders Short term objective of British Airways. "British Airways CSR (Corporate Social Responsibility) Analysis." Find out how we're empowering our airlines and other brands to reach ever-greater heights. Click here to review the details. First, on top of the list in terms of their financial performance are the shareholders of British Airways which in this case is (IAG) International Airlines Group, which is the parent company of British Airways and owned most of the shares in the company, the reason why they are so important is because of first they are the ones who invested in the company in the first place and could still invest more which could then lead to higher financial performance, for example now during the COVID-19 crisis and the lock down which resulted less travellers, British Airways lost almost 3.8 billion in the first six months of this year in 2020, which they cut over 12,000 jobs, then what happen next was its parent company IAG which happens to be its highest shareholder gave a 2.49 billion emergency funding so that they can get through the pandemic crisis and this shows how financially important shareholders are in the short term and in the long term. The SlideShare family just got bigger. impact on British Airways. Its quick and easy! British Airways is a global airline, bringing people, places and diverse cultures closer together for more than 100 years. Also, British Airways should monitor the actions and needs of people of the community to gain higher acceptance from the community. In other words art and scienc Their operational profit dipped by 47.1 percent (British Airways 2012). A stakeholder is any exclusive group or person who can influence the success of a company's goals or is influenced by the success of the firm's goals (Alexander, Britton & Jorissen 2005, p.. Based on the challenges presented above, British Airways identifies the areas where their CSR activities must be based on. Drucker, PF. British Airways is owned by the International Consolidated Airlines Group S.A - usually shortened to IAG, It is an Anglo-Spanish multinational airline holding company formed in January 2011. An analysis of the CSR activities of the company as disclosed in its CSR report of 2012 is done using this hierarchical structure, which is then segregated based on the CSR activities presented by Caroll (1991). Key stakeholders of British Airways include customers, employees, those who have invested in BA by buying shares of the business as well as corporate organizations. Published September 7, 2018. The British Airways app on Apple Watch provides easy access to the most important flight information while you're on the move. Stakeholders Objectives of British Airways. The company should manage its competitors and suppliers all the time to gain a competitive advantage in the industry and to provide effective services to customers. Further, the lowering of capacity at Heathrow airport in London and the increase in traffic of European airspace also post a challenge for British Airways. The aim of British Airways is to continually strive to provide higher growth to the companies, provide greater financial performance through generation of revenue, operating profit and creating cost reduction methods. 1, pp. The company's objective is to engage in a variety of community and social activities, such as making philanthropic donations to the local community and investing in its growth in . Click here to review the details. British Airways needs to understand its stakeholders - customers, opinion leaders and employees - to better inform business decisions. /StructTreeRoot 7 0 R STAKEHOLDER Analysis: To analyse British Airways Stakeholders will be used Mendelow's Matrix. Tap here to review the details. Profitability and successful running of the business depend upon the customers of the organization. Want to receive an original paper on this topic? 5 November. The basis of CSR lies in the theory of morality and ethics: A corporation can and should have a conscience, and the language of ethics has a place in the vocabulary of an organization (Goodpaster & Matthews 1982, p. 134). Available seat km